Email marketing
with an edge.
Andzen
Andzen is a customer journey agency who have been instrumental in supporting some of the most exciting global ecommerce brands.
Since its inception a decade ago, Andzen has grown significantly and wanted to refresh their brand and website to show this. Fable worked with the team to develop a more modern brand identity but retain elements of their beginnings - in the edgy, graffiti-lined streets of Brisbane’s west-end.
Our process
We revisited the logo mark and created a customised, hand-drawn logo, paired with a bold, condensed caps typeface to create structure and contrast. The blacks, greys and standout greens were updated from the original palette to bring this technology and customer focused brand into their next era.
We delivered:
• Brand Identity
• Brand Positioning
• Brand Strategy
• Brand Development
• Branded Assets
